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It’s the connection of environment and purpose.Marketing often means MarCom (marketing communications) now it’s called Digital Marketing. It’s a change of emphasis which has [...]

Maybe it’s not so much as death of a salesman or a discipline but the death of the job title? In today’s complex and overlapping digital marketplace it is time to show more knowledge [...]

The Salesman is a sales man no more. The most effective salesman/person sits between product, technology and marketing experts and builds new process with clients that drive sales less directly, [...]